The interactive close proximity Digiadvans have fast become a sought after interactive media choice by many of the global media buying agencies on behalf of their brands and also the public sector seeking innovative strategies to communicate with the communities which they serve. The important message for us to customers is the USP of touch screen, augmented reality, Gesture based interfaces, audience measurement and our latest virtual retail experience which allows members of the public the opportunity to try on clothes, shoes, sunglasses and so on in a virtual world. This is going to take the DOOH sector by storm as it will save the recipients so much time instead of the labour intensive attitude of going to stores and trying on clothes in their lunch break. We can now bring the store to the street.
We are guilty of getting itchy feet and not being content with where we are at anyone time. We are constantly thriving to push the boundaries of outdoor media technology and presenting media strategy opportunities to our customers that are quite frankly not available from other more traditional media owners.