Disney Universe – UK

Digiadvans were used alongside a Giant Game Console to promote the release of Disney Interactive Studio’s new video game ‘Disney Universe’.

Digiadvans toured the UK allowing members of the public the opportunity to try the game for themselves live on the streets of major cities. Members of the public who followed the campaign and video game on Facebook and Twitter were also given the chance to win a special Disney Universe goody bag filled with toys, stationary, PC software and stickers.

Matt Lombard of The Walt Disney Company had this to say ‘I could tell that you and the team really put a large amount of effort behind the campaign and would like to thank you for your help. Right from the very start we were excited to be working with you and it has been great to see the results come in week after week. I can’t tell you how many compliments we have received on the van and also on noticing the piece that ran in MCV the other week. It’s been a pleasure and I look forward to working with you again!’

Products Used:

  • Digiadvan
  • Promo People
  • Giant Game Console
  • Facebook and Twitter Marketing